ADDRESSABLE TV · CAMPAIGNS 2026

TV CAMPAIGNS THAT HIT THE RIGHT AUDIENCE

Your brand.
Powered up.

Addressable TV combines the reach of television with the precision of digital advertising.

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02 / BROADCASTERS

BIG REACH. PRECISE SELECTION.

Your campaign
in the right environment.

We plan Addressable TV campaigns across high-reach broadcaster groups and relevant specialist channels.

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SELECT A CARD · EXPLORE BROADCASTERS
03 / ADDRESSABLE TV

ADDRESSABLE TV · HOW IT WORKS

Everyone watches the same programme.
But not the same ads.

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04 / GEO-TARGETING

RIGHT WHERE YOUR CUSTOMERS ARE.

Precision
targeting.

From nationwide coverage to local reach: we target your campaign by region, federal state, city or exact five-digit postcode.

NATIONWIDEFEDERAL STATECITYPOSTCODE
Map of Germany showing federal state boundaries
05 / REACH

YOUR ADS RUN ONLY WHERE YOUR CUSTOMERS ARE.

From your doorstep
to the wider region.

LOCALImmediate area
1–2 KM

e.g. Bakery

REGIONALCity and surroundings
30 KM

e.g. Car dealership

MULTI-REGIONALThe wider region
150 KM

e.g. Theme park

06 / REPORTING

YOUR PERSONAL REPORTING ACCESS.

Your campaign.
Accessible anytime.

We provide your personal login for oe-reporting.de. There you can transparently track your campaign's impressions, broadcasters and airings.

100%fully transparent
MONTHLYanalysis
OE REPORTING PORTAL
IMPRESSIONS+28,4%
Futuristic Addressable TV world with illuminated screens

YOUR SUCCESS IN FOCUS.

Ready to power up
your brand?

We develop your TV campaign from audience targeting through to reporting.

REQUEST A TV CAMPAIGNPERSONAL · NO OBLIGATION
OE AGENTUR · TV KAMPAGNEN
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